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5 OLIVE OIL

5 Olive Oil’s core values, quality, taste and pureness, combined with the history of thousands of years are depicted in a contemporary amphora-bottle which seals the holy essence of Greek history and tradition, its quintessence, 5 Olive Oil.

3 adantages of social media we made the most of:

  • The power of image
  • Extreme audience targeting
  • Μeasurable results

Social media of choice

  • Facebook
  • Instagram

Content strategy was based on the:

  • 100% Greek Product
  • Awarded Premium Quality
  • Innovation
  • Awarded Packaging
  • Passion for gastronomy
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PHOTOGRAPHY CONCEPT

A bottle of olive oil with such an impressive design that its place doesn’t necessary belong to the kitchen.
The goal of the photography session was to give prominence to the bottle’s design using the power of identifiable design objects that don’t have to do with the kitchen and were used as photography props.
Photoshoot and photo styling by Janus Studio.
5 OLIVE OIL
5 OLIVE OIL 5 OLIVE OIL
5 OLIVE OIL
5 OLIVE OIL
5 OLIVE OIL

POSTS

5 OLIVE OIL

ACHIEVEMENTS

What we achieved:
1. Brand awareness to the audience of our choice
2. Increase of product demand at the areas of our choice: upscale neighborhoods of New York and London.
3. Engagement with our audience by using content of high aesthetic quality which increased the likeability of the brand.
4. Used the hashtag trend to encourage audience generated content
5 OLIVE OIL
5 OLIVE OIL