Case Studies
Golden Brands - Mobile Application
Golden Brands, since 2012, has significantly developed the provision of a high level of service to the company’s customer-partner, as well as its full range of products to meet every need, while maintaining a competitive price list.
Golden Brands, approached the AstroLabs team to design and create a custom application that will provide its B2B clientele with the ability to order for the supply of their stores.
Results
Increase in sales
Increasing public trust
Increase brand visibility
The team of AstroLabs’ specialized developers designed and implemented the new application, in order to manage a large volume of orders, the future and continuous upgrade of functions, but also the easier use of the application by its visitors. The objectives of this project were:
Easy navigation of the visitor in the application with access from any device, computer or mobile phone, as long as there is internet access.
The creation of a personalized product list for customers, in order to allow them to order or re-order their favorite products.
The creation of a secure additional sales channel.
The increase of customer loyalty towards the brand, due to the security of the use of the application.
The provision of a common logo for the e-shop and mobile app, simplifying the choice of purchase channel for customers.
Through the creation of the application, using Prestashop as a content management system (CMS), we managed to realize all the goals and create the basis for even more optimizations.
To interface the application with Prestashop, a custom interface (API) was created, which allows direct communication and updating of the application’s data based on the e-shop’s products, which always remain up-to-date as they are interconnected with the Golden Brands warehouse.
What is Prestashop?
Prestashop is an open source e-shop content management system (CMS), which is written in PHP and supports MySQL databases. It is a universal solution that can be customized to optimally serve the needs of large, medium and small businesses.
Some of Prestashop’s features include unlimited product and category listings, multi-store management and high-speed navigation. Prestashop even has inventory management features such as tracking and out-of-stock notifications, as well as customer, sales and order statistics.
Results
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